Blink

Intuition is not some magical property that arises unbidden from the depths of our mind. This book shows us how we can hone our instinctive ability to know in an instant, helping us to bring out the best in our thinking and become better decision-makers in our homes, offices and in everyday life.

Intuition is not some magical property that arises unbidden from the depths of our mind. It is a product of long hours and intelligent design, of meaningful work environments and particular rules and principles. This book shows us how we can hone our instinctive ability to know in an instant, helping us to bring out the best in our thinking and become better decision-makers in our homes, offices and in everyday life. Just as he did with his revolutionary theory of the tipping point, Gladwell reveals how the power of blink' could fundamentally transform our relationships, the way we consume, create and communicate, how we run our businesses and even our societies.You'll never think about thinking in the same way again.
Author:
Malcolm Gladwell
Format:
Paperback

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Description

Intuition is not some magical property that arises unbidden from the depths of our mind. This book shows us how we can hone our instinctive ability to know in an instant, helping us to bring out the best in our thinking and become better decision-makers in our homes, offices and in everyday life.

Intuition is not some magical property that arises unbidden from the depths of our mind. It is a product of long hours and intelligent design, of meaningful work environments and particular rules and principles. This book shows us how we can hone our instinctive ability to know in an instant, helping us to bring out the best in our thinking and become better decision-makers in our homes, offices and in everyday life. Just as he did with his revolutionary theory of the tipping point, Gladwell reveals how the power of blink' could fundamentally transform our relationships, the way we consume, create and communicate, how we run our businesses and even our societies.You'll never think about thinking in the same way again.

Product details

Author:
Malcolm Gladwell
Subtitle:
The Power of Thinking Without Thinking
Publisher:
Penguin Books
ISBN:
9780141014593
Audience:
General
Pages:
304
Width (mm):
129
Length (mm):
198
Additional Info:
Author, journalist, cultural commentator and intellectual adventurer, Malcolm Gladwell was born in 1963 in England to a Jamaican mother and an English mathematician father. He grew up in Canada and graduated with a degree in history from the University of Toronto in 1984. From 1987 to 1996, he was a reporter for the Washington Post, first as a science writer and then as New York City bureau chief. Since 1996, he has been a staff writer for the New Yorker magazine. His curiosity and breadth of interests are shown in New Yorker articles ranging over a wide array of subjects including early childhood development and the flu, not to mention hair dye, shopping and what it takes to be cool. His first book The Tipping Point captured the world's attention with its theory that a curiously small change can have unforeseen effects, and the phrase has become part of our language, used by writers, politicians and business people everywhere to describe cultural trends and strange phenomena. His other international bestselling books are Outliers, which looks at the stories of exceptional individuals and reveals the secrets of their success, and What The Dog Saw, a collection of his most provocative and entertaining New Yorker pieces.
Weight (g):
223

Customer reviews

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Another great read

Most people have heard of Malcolm Gladwell’s other book, The Tipping Point, but this one is less well known. Although it is less well known, it is no less interesting. Like The Tipping Point, it is not a long read. However, it provides much food for thought. The author shares a mixture of real-life stories and scientific studies in a very interesting and readable way. These stories and studies all illustrate different aspects of his point. The point of the book is about the ability of our subconcious mind to make very reliable decisions without is being aware of it. He also shows how the opposite can also be true, how we can subconciously make prejudiced decisions without being aware of it. He illustrates that we can harness the power of our subconcious and also alter it in the case of prejudices, but that it is no easy task. A superb read, and an eye opener in terms of how the human mind works. I’d recommend this book to anyone who has even a passing interest in the mind and how it works.

 

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