Short description
The autobiography of David Ogilvy which chronicles his adventures in the various occupations he undertook before he built Ogilvy and Mather, one of the largest advertising agencies in the world.
Long description
Introducing...The Trailblazer Series. These handsomely reprinted editions celebrate the lives of individuals who created, defined, and shaped the future of business. The colorful life of the quintessential ad man He's the man whose legendary ad agency brought us everything from the Hathaway man (and his intriguing eye patch) to the salty Schweppes spokesman, Commander Whitehead. David Ogilvy's life had its share of color even before he stormed Madison Avenue. This brilliant memoir uproariously recalls the highs and lows of Ogilvy's half-dozen careers. An ingenious raconteur, Ogilvy chronicles his experiences as a cook in Paris, selling stoves to nuns in Scotland, running a polling service in Hollywood, working in British Intelligence, and even farming among the Amish. There are also memorable details from Ogilvy's childhood, including the bizarre diet his father chose for him: raw blood, beer, and calves' brains. This reprinted edition features a new preface as well as new lists of Ogilvy's favorite words, friends, recipes, and even an inventory of his favorite flowers DAVID OGILVY (Bonnes, France at Touffou) is the founder of Ogilvy and Mather, one of the top advertising agencies in the world.