Short description
Shows database analysts, data miners, and developers how to use various features of Microsoft SQL Server 2008 for data mining. This book offers an overview of the SQL Server Data Mining Toolset, showing how these tools can be integrated with Office 2007 to provide a platform for mining and analyzing data.
Long description
Data Mining with SQL Server 2008 shows database analysts, data miners, and developers how to use all of the new features of Microsoft SQL Server 2008 for data mining. The book begins with a quick overview of the SQL Server Data Mining Toolset, showing how these tools can be integrated with Office 2007 to provide a complete, user-friendly platform for mining and analyzing data. The authors next show how to use each of the major data mining algorithms supported by this Microsoft tool, including naive bayes, decision trees, time series, clustering, association rules, and neural networks. The authors also cover mining OLAP databases, as well as data mining with SQL Server Integration Services 2008. The last set of chapters provide in-depth examples of using Microsoft data mining to solve business analysis problems., including building a cross-sales Web application. The authors also cover significant new features for text mining. The companion Website will include the complete sample code and data sets provided in the book.