Design Fundamentals for the Digital Age

Author:
Linda Holtzschue; Edward Noriega
Format:
Softcover

Was:R433.95
Now:R364.95
eBucks:eB3650

United States of America

Delivery:
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Seller:
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Design Fundamentals for the Digital Age

Short description

This text covers timeless design fundamentals including form, space and colour, and explains them in relation to computer technology. Appropriate for students of interior and graphic design, and professionals who are adapting to work in digital design.

Long description

If you want to solve design problems with the computer, Design Fundamentals for the Digital Age gives you the tools. At a time when designers rely increasingly on computers, finally here is a resource that integrates design fundamentals with the latest digital technology. Two leading New York designers demonstrate how to unite the foundations of design with a knowledge of the computer and its platforms. No other book introduces the fundamentals of Computer Aided Design (CAD) within the context of the design process. But this book is much more than a technical guide - it treats the computer as an exciting design medium whose potential is just beginning to be tapped. Using plain English, Design Fundamentals for the Digital Age shows you how to: * understand CAD and effectively apply it in your design projects;* explore the computer as an artistic medium, working with space, color, surface, structure, light, motion, and other design elements; and* integrate the computer into the design process in order to meet the demands of today's changing technology and job market. With nearly 200 illustrations, this book includes an easy-to-use glossary of terms, a comprehensive bibliography, and a useful workbook with practical applications. It serves as a fundamental reference for graphic and interior design students, architects, fashion designers, product designers, and fine art professionals. This exciting guide helps students and professionals meet the changing requirements of the field, and is particularly relevant at a time when every designer is required to use the computer as an essential medium on the job. Design Fundamentals for the Digital Age provides real solutions to design problems as computers transform the way we think and work.

Product details

Publisher:
John Wiley & Sons
ISBN:
9780471287865
Publication date:
July 1997
Length:
255mm
Width:
205mm
Thickness:
12mm
Weight:
585g
Pages:
224
Illustrations:
Illustrated
Readership:
Tertiary education; Professional & scholarly
Illustrated:
Illustrated

Table of contents

  • The digital medium
  • design fundamentals
  • eye and mind
  • working in space
  • point, line and space
  • form and arrangement
  • the written image
  • colour
  • workbook.

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Design Fundamentals for the Digital Age

Design Fundamentals for the Digital Age

Was:R433.95
Now:R364.95
eBucks:eB3650
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