Short description
An examination of both enduring and topical issues in food and beverage management. It gathers together the insights of the UK's most important and influential hospitality thinkers, discussing topics such as: is McDonaldization inevitable?; and can hotel restaurants ever be profitable?
Long description
An examination of both enduring and topical issues in the field of food and beverage management. It gathers together the insights of the UK's most important and influential hospitality thinkers, including discussions of topics such as: is McDonaldization inevitable?; do restaurant reviews have any impact?; can hotel restaurants ever be profitable?; and celebrity cooks and chefs - do we need them?