Strategic Questions in Food and Beverage Management

Editor:
Roy C. Wood
Format:
Softcover

Now:R381.95
eBucks:eB3820

United States of America

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Strategic Questions in Food and Beverage Management

Short description

An examination of both enduring and topical issues in food and beverage management. It gathers together the insights of the UK's most important and influential hospitality thinkers, discussing topics such as: is McDonaldization inevitable?; and can hotel restaurants ever be profitable?

Long description

An examination of both enduring and topical issues in the field of food and beverage management. It gathers together the insights of the UK's most important and influential hospitality thinkers, including discussions of topics such as: is McDonaldization inevitable?; do restaurant reviews have any impact?; can hotel restaurants ever be profitable?; and celebrity cooks and chefs - do we need them?

Product details

Publisher:
ROUTLEDGE
ISBN:
9780750644808
Publication date:
June 2000
Length:
235mm
Width:
162mm
Thickness:
15mm
Weight:
386g
Pages:
250
Illustrations:
Illustrated
Readership:
Tertiary education; Professional & scholarly

Table of contents

  • Is food and beverage management in a rut?
  • what do we really know about the requirements of food and beverage consumers? food and beverage markets in the modern age
  • how important is the meal experience? choices, menus and dining environments
  • is McDonaldization inevitable? standardization and differentiation in food and beverage organizations
  • of what use are models of food service systems? analytical frameworks for management analysis
  • is strategic purchasing policy a reality in the food service industry? some issues in the sourcing of commodities
  • how does the media influence public taste for food and beverage? the role of the media in forming customer attitudes towards food and beverage provision
  • do restaurant reviews really affect an establishment's reputation and performance? the role of food journalism in restaurant success and failure
  • can hotel restaurants ever be profitable? short and long
  • run perspectives
  • how can we better understand operational productivity in food and beverage? a resource substitution framework
  • why are there so many celebrity chefs and cooks (and do we need them)? culinary cultism and crassness on television and beyond
  • is food an art form? pretentiousness and pomposity in cookery
  • is there such a thing as beverage management? drink and the food and beverage consumer
  • what are the implications of tourism destination identity for food and beverage policy? culture and cuisine in a changing global marketplace
  • are restaurant dress codes in decline? the ever changing nature of food snobbery
  • should smoking in restaurants be banned? the current state of debate
  • what lessons can be learned from the history of dining out? some influences on current trends in the UK

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Strategic Questions in Food and Beverage Management

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Now:R381.95
eBucks:eB3820
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