The Dynamics of Fashion

Author:: Elaine Stone
Format:: Hardcover

Was:	R1,006.95
Now:	R845.95
eBucks:	eB8460

United Kingdom

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Seller:: kalahari.com

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Short description

Provides the foundation for a range of careers in the fashion business. Incorporating the experience of the author and her five earlier editions, this book covers product development, home fashions, retailing strategies, and examines how communication trends and technological advances impact the fashion world.

Long description

This text provides the foundation for a wide range of careers in the fashion business. Incorporating the experience of the author and her five earlier editions of Fashion Merchandising: An Introduction , this book covers product development, home fashions, retailing strategies, and examines how communication trends and technological advances impact the fashion world.

Product details

Publisher:: Fairchild Books & Visuals
ISBN:: 9781563672804
Publication date:: January 2004
Length:: 284mm
Width:: 227mm
Thickness:: 35mm
Weight:: 1465g
Edition:: 2nd Edition
Pages:: 528
Illustrations:: Illustrated
Readership:: Academic
Illustrated:: Illustrated

* The Changing World of Fashion * The Primary Level: The Materials of Fashion * The Secondary Level: The Producers of Apparel * The Secondary Level: The Other Producers * The Retail Level: The Markets for Fashion * The Auxiliary Level: Supporting Services NEW TO THIS EDITION * All new Fashion Focus and Then and Now sections * Fashion Focus sections highlight pertinent people, organizations, and companies * Then and Now elements discuss past fashion influences in relation to todays style-setting individuals and products * Each unit features key designers from the 1960s through the present day OTHER TEXT FEATURES * Trade Talk, For Review, and For Discussion activities that promote student learning * Exploring Careers assignments that discuss available fashion-related careers * Profiles of 100 influential designers, an updated and expanded glossary of industry terms, and a list of Internet resources that help prepare readers for their roles in the fashion business