Short description
Identifies and analyzes a common and costly problem: Treating business negotiation deals as the finish line, rather than the starting line. This title includes real-world examples from various kinds of companies and organizations, as well as helpful composite examples to walk the reader through constructive steps.
Long description
This book identifies and analyzes a very common and costly problem: Treating business negotiation deals as the finish line, rather than the starting line. This is a true business negotiation book not straying into the broad, general negotiation territory. It includes lots and lots of real-world examples from all kinds of companies and organizations, as well as helpful composite examples to walk the reader through constructive steps. It provides graphics, tools, lists, and questions to help the readers understanding, and to facilitate implementation of ideas. The book's methods, approaches, and principles do apply internationally and are not tied to any particular laws. The book takes a truly global perspective, and includes companies from around the world.