Taking great pictures is easier than ever with the DSC-W290 Cyber-shot® digital camera. The iAuto mode adjusts the settings for you based on your surroundings, so all you have to do is press a button to capture shots with the right amount of light and beautiful clarity. And with the ingenious Face Detection mode, faces in your photos will look more realistic with natural skin tones and sharp details. Tired of blurry photos? Optical SteadyShot™ image stabilization minimizes blur for better results. You can also connect your camera to a compatible HDTV and show off your shots on the big screen in high definition.
12.1 Megapixel Super HAD™ CCD Image Sensor:
A powerful 12.1 megapixel 1/2.3” Super HAD™ CCD image sensor helps you capture gorgeous images with superb contrast and clarity down to the finest detail. With 12.1 megapixels, you can create stunning, photo-quality prints up to A3+ (13x19”) size, or crop your images and still come away with high resolution shots.
Carl Zeiss® Vario-Tessar® Lens with 5x Optical Zoom:
The professional-quality Carl Zeiss® Vario-Tessar® 5x optical zoom lens brings distant subjects closer for great outdoor, sports, and travel photos.
Wide angle lens:
A 28mm wide angle lens shows more of the scene you're shooting, helping you capture more complete images when shooting indoor group portraits, expansive landscapes, or architectural scenes.
3.0"" Clear Photo LCD™ display (230k pixels):
Generous 3.0” (230K pixels) Clear Photo LCD™ display features sharp, natural color that makes it easy to compose shots, read menus, and view photos, even in bright sunlight.
BIONZ™ image processor:
The BIONZ™ image processor delivers the high resolution and fast performance you expect from a Sony® digital camera.
Intelligent Auto Mode:
Intelligent Auto (iAuto) mode goes beyond traditional auto settings by recognizing and adjusting to scene conditions and lighting, enhancing natural skin tones, and reducing blur. By incorporating advanced features such as Intelligent Scene Recognition, Face Detection, and Optical SteadyShot, iAuto lets you take advantage of the latest Sony Cyber-shot technology without leaving auto mode. Whether you’re shooting expansive landscapes, capturing playground action, or taking pictures at a birthday party or wedding shower, iAuto will optimize your camera’s settings to help ensure you come away with a great shot.
HD Movie:
Capture more of your memories in high definition (720p) video. Record HD movies in 720p high definition MPEG4 format for stunning large-screen home movie playback. Record up to 29 min in 720p format (or up to 2GB) per movie6.
Intelligent Scene Recognition:
Intelligent Scene Recognition (iSCN) Mode automatically detects eight different types of scenes conditions (Backlight, Backlight Portrait, Twilight, Twilight Portrait, Twilight using a Tripod, Portrait, Landscape, and Macro) and within 1/30th of a second selects the appropriate camera settings:. iSCN has 2 modes: Auto and Advanced. In Auto Mode, the camera takes a single shot using the optimal settings. In Advance Mode, the camera takes a photo with the standard automatic settings and, in difficult lighting (low light or back light) immediately takes a second photo with optimized setting so you can choose which to keep.
Face Detection technology:
Face Detection technology detects up to eight individual faces and controls flash, focus, exposure, and white balance to deliver accurate, natural skin tones with reduced red-eye. It can also give priority to children or adults. Newly added Face Motion Detection adjusts ISO sensitivity and accelerates the shutter speed when facial movement is detected, reducing blur in the subjects face.
Selected Face Memory:
Optimizing focus, exposure, and white balance for a specific face is easier now with selectable facial memory, even when the subject leaves the frame. This feature is perfect at weddings and other events the goal is always to focus on a certain person.
Anti-blink Function:
It's frustrating to think you've captured that perfect shot, only to review it later and discover one of your subjects blinked just as you pressed the shutter. The Anti-blink function works to help counter blinking and squinting. When the camera is set to Portrait, the Anti-blink function captures two images, recording only the photo with less squinting. If a blink is detected in other shooting modes, a warning will be displayed after you take the shot.
Smile Shutter™ Technology:
The popular Smile Shutter™ technology automatically detects and captures a smiling face. Simply activate by pressing the Smile Shutter™ button and the camera will capture a smile the moment it happens. You can also select subject priority (Adult or Child Priority or using the cross key buttons on the camera) and indicate the degree of Smile Detection Sensitivity to high (small smile), medium (laugh) or low (grin). Great substitute of self timer, smile once all are ready and the camera will capture the smile.
Double Anti-blur Solution:
The combination of Optical SteadyShot™ image stabilization and High ISO sensitivity helps compensate for shaky hands, minimizes blur, and allows flash-free shooting to preserve the mood.
High Sensitivity Mode (ISO 3200):
High Sensitivity Mode (ISO 3200): High ISO allows for faster shutter speed, so you can take photos indoors or in low light without the need for a flash. In addition to High Sensitivity Mode (ISO), you can select up to eight ISO settings (Auto, 80, 100, 200, 400, 800, 1600, 3200) when shooting in Program Auto Mode to adjust sensitivity to your shooting conditions.
Dynamic Range Optimizer Standard and Plus:
Dynamic Range Optimizer Standard and Plus: Dynamic Range Optimizer (DRO) Standard and Plus uses a sophisticated algorithm to determine the best exposure and contrast settings for almost any shooting environment. The result is more natural images with clearer details that more closely match what your naked eye sees. DRO is particularly effective when shooting backlit portraits or any scene with a dramatic contrast between background and foreground lighting. DRO Plus allows for even greater optimization by analyzing each region of an image and performing additional image processing.
Convenient Photo Modes:
Convenient Photo Modes: Choose from 13 convenient photo modes to quickly adjust for specific shooting conditions. Photo modes include iAuto, Easy, Program, and Scene Selection such as High Sensitivity, Landscape, Soft Snap, Twilight Portrait, Twilight, Beach, Snow, Fireworks, Underwater and Gourmet Mode. Gourmet Mode lets you capture mouth-watering culinary creations with all the color and clarity of images you see in gourmet magazines.
9-Point Auto Focus:
9-Point Auto Focus: Because an off-centered subject can make your shot more interesting, a 9-point auto focus system measures nine precision focus points, giving you greater creative freedom to compose your images.
Burst Mode:
Burst Mode: You can fire up to 100 shots at approximately 0.62 second intervals (at any resolution; VGA to high resolution mode. Results may vary based on settings and Memory Stick™ media being used).
Function Guide:
Function Guide: This beginner-friendly optional function helps navigate through the various functions and settings displaying the description of chosen functions or settings on the LCD screen.
Simplified Buttons:
Buttons and menus have been simplified to get the fastest and easiest customer experience. Shooting dial focus on the type of customer: Easy, intelligent Auto, Scene, Program and Movie. Also most common used functions such as Zoom, Pl